Businesses-man Richard Goldstein, who established Absolute Pets, turned a hobby of making beach bats into a booming success.
The Boomer beach bats sell in Australia, France, Germany, the United States and United Kingdom.
They have a unique hole design which make the bats easier to swing with less wind resistance.
They’re also made with sustainably-sourced woods of different strengths, which combine to create the required flex and power properties in the bat. It is the same principle applied to multi-layered wooden skateboard decks.